My Design Process

Lean Process to Developing Experiences

What’s delivered is based on project context..

1
Research
  • Understanding the problem
  • Understanding and review qualitative and quantitative data
  • Competitive Analysis
2
Concepts
  • Sketch
  • Task/ User Flows
  • Storyboard
  • Card Sorting
  • Journey Map
  • User Stories
  • User Scenarios/Use Cases
  • Competitive Analysis
  • Wireframes
  • Lo-Fi Prototypes
3
Build
  • UI/Visual Design
  • Full Interactive Hi-Fi Prototypes
  • Interaction Models
  • Styles/Patterns
  • Icons/Font/Typography Styles
4
Deploy

Typically work with others to get the project out in the market as an MVP

5
Feedback
  • Review or create surveys with our research teams
  • Observation (Use our usability lab to test features, flows,nomenclature
  • Metrics
6
Wash, Rinse, and Repeat

This is where I review and implement updates to the experience. Sometime working with research team to create prototypes so that the research team could do remote testing. Then taking that feedback; along with other feedback to relaunch specific experience or features.